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Lux Nova Creative

Innovative and authentic marketing and content creation for wine and hospitality brands.

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Hi, I'm Jillian

I'm the founder of Lux Nova Creative, and I personally handle every aspect of my clients' marketing. I create marketing that feels like you by taking the time to understand who you are as a brand. Every photo, every post, every email is built around what makes your brand unique, not a template.
 

With decades of experience in wine and hospitality, I bring both deep industry knowledge and hands-on marketing expertise to every project.

How I'm Different

You Get Jillian, Not a Team

I am a solo consultant with decades of experience in the wine and hospitality industries. When you work with me, you get someone who understands your industry and does
all the work personally. No junior staffers. No outsourced content creators. No surprises.

Real Content

I shoot fresh content for every client. Your Instagram won't look like every other winery's because every image is shot specifically for you and reflects what's happening at your winery right now. You deserve current, authentic content.

Transparent & Affordable

I believe in clear pricing and honest work. You'll always know what you're getting and what it costs. No hidden fees for content creation. No surprise rate increases after onboarding.

I Actually Know Wine

I am WSET Level 3 certified, an Italian Wine Specialist, a former sommelier at Michelin-starred restaurants, and served as the Director of Marketing at an award-winning Oregon winery. My experience and industry knowledge translate into marketing that actually sells wine.

Who I Work With

I work with small- to medium-sized wineries, tasting rooms, and hospitality brands run by genuine, passionate people doing interesting things. If you're authentic about what you make and care about how you show up in the world, we'll get along great.

Services

Great marketing is connected: social media that reinforces emails, content that reflects what's actually happening at your winery, and a consistent voice throughout.

Marketing Partnership

Comprehensive marketing for wineries. Social media, email, SMS, content creation, design, and strategy - all integrated, all authentic to your brand.

Brand Discovery and Marketing Setup

Strategic foundation work for wineries that want a strong marketing foundation before committing to an ongoing partnership.

Photography and Videography

Professional on-location photography, video, and drone footage for wineries that need fresh, authentic content.

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